Services

1. Market Research

  • Identify, document, and value target markets.
  • Build lead lists of specific contacts.
  • Profile target customers.
  • Match value ads to each customer profile.
  • Analyze product-market fit.

2. Go to market strategy

  • Identify channels for reaching target customers.
  • Identify scope of campaigns.
  • Understand exactly how to reach customers with messaging.
  • Write campaign goals and specifications.
  • Plan and budget campaigns.
  • Articulate data collection strategy.

3. Marketing partnerships management

  • Identify key partners that can enable commercialization.
  • Identify what’s at stake and the levers for enabling stakeholder buy in.
  • Identify the target outcome of the partnership for us and the partner.

4. Marketing Asset Development

  • Make branded imagery, messaging, and media according to the product identity developed in research phases.
  • Website development, email writing, product descriptions, portfolio, proposals, and proposal templates.

5. Campaign management

  • Deliver coherent campaigns using marketing assets to target customer profiles.
  • Collect data on the campaigns, report on successes/failures.
  • Reiterate campaigns according to learnings.

GA4 set up

Set up or iterate on your GA4 account.

Website building

Get a new website or manage an existing website in any web builder.

Content marketing

Manage your cross-channel content and have different forms of content support eachother.

SEO

Get organic traffic to your website and map listings through search engines.

Lead list building

Get a big list of everyone you want to talk to.

Branding

Understand who you are and get the right vocabulary, colours, and images to express it.

Market Research

Get a big-picture view of what market you're operating in and how big you can scale.

Meta Advertising

Manage ads on Facebook, Instagram, and Whatsapp.

Community Management

Engage and re-engage with your community in community management platforms.

Marketing Plan Writing

Communicate your marketing strategy to other teammates and investors.

Campaign Management

Build out cross-channel campaigns and have them support eachother.

Business Plan Writing

Distill your business idea into a cohesive document.

Competitive analysis

Understand what your competitors are doing.

Email Marketing

Manage and engage your email contacts.

Analytics, metrics, reporting, measurement

Get a dashboard that tells you what's going on with your marketing.

Google Adwords

Run Google Ads campaigns.

YouTube Channel Management

Post new videos on your YouTube and convert viewers.

Amazon Marketplace Advertising

Target the customers of your commodity on Amazon using Pay Per Click.

Digital art

Edit photography, web pages, and make engaging ads.

Events prep, events repping

Find events and attend them. Get the right banners, hand outs, and promos.

Public Relations

Make content specifically designed to be published in newspapers or whitepapers.

Sales representative

Have us call all your prospects and tell them your value.

Fundraising

Make your fundraising page and get it in front of your investors. Set up calls with VCs and show them your pitch deck.

Influencer marketing

Make partnerships with the people who have big voices in your industry.

Partnerships Marketing

Sell your product or service with the help of partners.

Our clients

Read More about each client

Our recent learnings

Marketing Team Organization structures

When Recycling Plastic Is Economically Viable

The Ocean Database

"Bright Ocean did a significant research project on our business models, resulting in identifying the gaps between our product and our customers."

Marc Rothmeyer, TREAD Map

"Bright Ocean has built the website for every one of our brands. Not only that, Bright Ocean is running the ad campaigns and providing insights on the customer."

guan Lim, NRCS

"We have total respect for anyone who wants to focus their work on environmental sustainability. Plus great to work with. Highly recommend."

Marine Weather Company

“Lindsey is highly engaged and honest, doing whatever it takes to get the job done. Her ground work on bringing the Brilliant Blue Challenge to BC is invaluable."

Omar Hussein, Director, Brilliant Blue Challenge

"Lindsey's strategic alignment of her professional career with her passion for marine environments creates a powerful synergy that elevates her work to extraordinary levels."

Byron Weaver, ROK Software

"Lindsey hit the ground running, building us a new Shopify store and fulfillment operations to bring products to customers Canada-wide."

Ryan Anderson, CEO, Langley Plastics

“Lindsey really got to the bottom of ESG through extensive reading while working at Sustainalytics."

Curtis File, Senior Marketing Manager, Sustainalytics

"I love chatting with Lindsey about the direction of my business."

Mani Chakrabarty, ASBB Consulting

"It was great to work with Lindsey to start building up the story and LinkedIn of Future Marine."

Martin Stewart, CEO, Future Marine

“Lindsey conducted a preliminary research project to support the fundraising efforts of SeaBrick and Kelp Island."

John Richardson, CTO, Kelp island

LET’s Get in touch

MEET IN PERSON

Vancouver, Canada

The traditional way

lindsey@brightoceanmarketing.com
‍

Let’s get social